The Oreo Strategy: Brands To Spam Twitter This Super Bowl

Dusten Carlson | January 28, 2014 | Social News Daily

Oreo won the brand battle of last year’s Super Bowl not with a clever commercial, but with a single. well-timed tweet. Read more

Dan Gartlan Selected as Featured Speaker for Multi-Chamber Luncheon Meeting Hosted by the Addison Chamber of Commerce

LOMBARD, ILL., January 20, 2014 – The Addison Chamber of Commerce is hosting a multi-chamber luncheon meeting on February 27, 2014, and has selected President of Stevens & Tate Marketing, Dan Gartlan, as the featured speaker. This exclusive event is for members of local Chambers from surrounding communities, including Bensenville, Glendale Heights, Villa Park, Wood Dale, and others; and is being held at the Hampton Inn & Suites in Addison, Illinois. Registration and networking begins at 11:00 a.m., followed by the luncheon and presentation by Gartlan, “Attraction Marketing Gets Results: Proven Strategies to Draw in Prospects to your Brand and Help Drive Sales.”

Attendees will learn the fundamentals of the innovative Attraction Marketing program (www.AttractionMarketingUS.com), and how it can directly benefit their businesses. According to Gartlan, the goal of Attraction Marketing is to show leaders how they can improve marketing performance, optimize budgets, and successfully drive business—specifically by utilizing assets they already have in place to incorporate a series of key marketing initiatives. He emphasizes that, when used together, the strategies and tactics outlined in Attraction Marketing have been proven to make significant and positive impact. Read more

Recap: February Multi-Chamber Luncheon, Hosted by the Addison Chamber of Commerce

Update: The Addison Chamber of Commerce & Industry hosted its February Multi-Chamber Luncheon earlier today at the Hampton Inn & Suites. Attendees gathered to share knowledge and learn about the best marketing practices being shared in attracting new prospects.

Stevens & Tate Marketing President Dan Gartlan gave his presentation Attraction Marketing Gets Results: Proven Strategies to Draw in Prospects to your Brand and Help Drive Sales at 12:30 p.m. The speech addressed core principles and initiatives designed to make your brand, product and services more attractive to prospects. Read more

Stevens & Tate Launches New Website For Five-Star AudioVisual

(LOMBARD, IL) – A company’s website acts as its digital first impression. When searched for on the web, that initial engagement can make or break a relationship with a prospective customer. Five-Star AudioVisual, an audio visual technology supplier, launched its website redesign after acknowledging the need to dynamically represent the company’s capabilities online for today’s marketplace. Designed and developed by Stevens & Tate Marketing, Five-Star AudioVisual’s new site not only educates the company’s target audiences on its abilities, but also illustrates its excellence in technology and customization.

“Stevens & Tate was instrumental in elevating our online presence,” said Stan Werner, executive vice president of sales and marketing for Five-Star AudioVisual. “With extensive expertise in Internet marketing as a whole, the firm was able to create a design that reflects our vision and exploits our competitive advantages, develop a user friendly site that’s easy to navigate and optimized for the search engines, and implement a strategy to attract new website traffic.” Read more