7 Tips to Become an Expert SEO in 2015

7 Tips to Become an Expert SEO in 2015

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Tahir Akbar | Business 2 Community | April 4, 2015

Given the rapid pace of change and innovation, search engine marketing has become a very complicated profession. A web marketer has to deal with the new dynamics, fresh rules of business and innovative modes of engagement every day. However, the leading complexity to manage is ‘algorithm change’. Multiple studies have proven it to be the primary factor that does not allow ordinary people to change and modify search results. Therefore, it has become very difficult to achieve quality results with old and traditional SEO tactics. The simplest technique to remain competitive lies in ‘adaptability’ and changing techniques according to the requirements of search engines.
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Content Marketing Misconceptions

Content Marketing Misconceptions

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Content Marketing is one of the most talked about and trusted online marketing tactics in 2015.

91 percent of B2B marketers are doing it, as are 86 percent of B2C marketers, according to the Content Marketing Institute.

It can help your business generate online traffic, expand your presence on social media, establish yourself as a thought leader in your industry, and most importantly, bring in new sales and leads.

But despite its current popularity and buzzworthiness, there are still a number of misconceptions about what content marketing is, how it works and what it can do for you. We’re going to clear up some of these misconceptions and help you get a better understanding of how content marketing can help your brand in 2015.
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5 Social-Media Tips to Enhance Your Marketing

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John Rampton | Entrepeneur | July 30, 2014

Could your marketing campaign use a little flair in social media marketing?

If so, here are five helpful tips to enhance your marketing via social media:

1. Share at the best times.

There may not an exact best time to post, but data analytics firm SumAll found the optimum times to post on various platforms as follows: 9 a.m. to 11 a.m. EST for Google +, 1 p.m. to 3 p.m. for Twitter, 1 p.m. to 4 p.m. for Facebook, 7 p.m. to 10 p.m. for Tumblr, 5 p.m. to 6 p.m. for Instagram, and 8 p.m. to 11 p.m. for Pinterest.
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