RECAP: FABTECH 2016

WHO: Suppliers, manufacturers, distributors, and professionals in the metal forming, fabricating, welding and finishing industries—more than 1,500 vendors and 40,000 attendees from around the country.

WHERE: Las Vegas Convention Center in Las Vegas, Nevada

WHEN: November 16-18th, 2016fabtech 2016

DETAILS: FABTECH is North America’s largest Metal Forming, Fabricating, Welding and Finishing event. Stevens and Tate Marketing has two speakers featured at this year’s show.

The speakers at Stevens & Tate are thrilled to be sharing their collective B2B marketing expertise gained from decades of industry experience, at the Nation’s largest event of its kind. This is the third year in a row that Internet Director Nicole Wagner has been selected to speak at this prominent event, and it will be the second year for President Dan Gartlan.

At the show, the pair will both be presenting educational sessions on Friday, November 18th. The goal is to help business leaders and industry professionals learn new ways to get more out of the initiatives they have in place, to stay ahead of changing trends, and to stand out in a crowded marketplace.

Wagner’s “Enhance Your Online Presence and Drive Success Through Your Website and Social Media” will take place from 11:00-11:30am. Gartlan’s “Actionable Strategies Proven to Improve Marketing Results” will follow from 12:00-12:30pm.

Gartlan’s highly informative session is based on his highly requested Attraction Marketing program, designed to help educate attendees on key tactics and initiatives that work together to create positive impact in their marketing programs and on business success. Additionally, it explores effective ways to monitor and adjust initiatives by setting measurable objectives and tracking future indicators and results.

Wagner will be presenting an updated version of her program from last year, with essential strategies that manufacturers can incorporate to maximize the impact of their online efforts. Focus is on how website optimization, search engine marketing and social media work hand-in-hand and how various techniques can create efficiencies and improve performance. A reputable trait of these educational sessions is the emphasis on providing relevant and actionable takeaways that are targeted to each audience—which is one reason they continue to be so well received by organizations of every size and scope around the country.

FABTECH is North America’s Largest Metal Forming, Fabricating, Welding, and Finishing Event—bringing together an anticipated 40,000 professionals and 1,500 exhibiting companies to network, learn and discover new solutions for success. For four days, November 9-12, 2015, attendees can meet with world-class suppliers, participate in over 100 educational sessions and expert-led presentations, and explore the latest innovations in technology, products and industry developments.

To learn more about FABTECH 2016, see a list of exhibitors, register to attend, and get full details about the show, click here.

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Nicole Wagner
Internet Marketing Director at Stevens & Tate Marketing
The landscape of the Internet is ever changing and Nicole has the energy and aptitude to keep Stevens & Tate Marketing out in front of the pack. She leads an enthusiastic team in strategic planning, development, search engine marketing, online promotions and advertising for the web.