Dan Gartlan Announces Two Upcoming Speaking Engagements Specializing In Retail Shopper Marketing

LOMBARD, ILL., January 21, 2015 – Stevens & Tate Marketing is showcasing its vast retail expertise in the new year, with two featured speaking events announced for the first quarter. The esteemed retail shopper marketing organizations selected President Dan Gartlan to share his unique insight on his acclaimed Attraction Marketing program (www.AttractionMarketingUS.com) at their prominent industry events this spring.

Gartlan is highly respected across many industries for his Attraction Marketing presentations, and has earned a solid reputation for tailoring his program and content to each audience he addresses. “Attraction Marketing Gets Results: Proven Strategies to Draw Prospects to your Brand and Help Drive Sales” will be geared specifically for the retail shopper marketing segment. His sessions will educate attendees on how to incorporate the key strategies of this innovative concept to strengthen their marketing programs and enhance results for their brand.

The first event is happening on Saturday, January 31st at the STYLEMAX show in Chicago, Illinois. Held four times a year at the Merchandise Mart, STYLEMAX is in its 15th year as Chicago’s’ leading trade show for women’s apparel, accessories, childrenswear, activewear, gifts and home goods. January’s show will showcase the latest trends and products, and Gartlan will be the key seminar speaker on Saturday at 11 am. To learn more, visit https://www.stylemaxonline.com/.

The second spring show will be in Las Vegas, Nevada, for GlobalShop 2015—the world’s largest annual event for retail design and shopper marketing—being held at the Mandalay Bay Convention Center from March 24-26, 2015. Gartlan’s presentation will take place on the second day of the three-day conference (March 25th), from 3 to 4 pm. To learn more, visit https://www.globalshop.org/.

At these two events, top retailers and small brands alike will be given the opportunity to learn the fundamentals of the Attraction Marketing program and how it can directly benefit their businesses. The goal, according to Gartlan, is to show leaders how they can optimize budgets and drive successful marketing performance. “Using the tools outlined in this program, virtually any company can recognize a positive impact,” Gartlan said. “By gaining a clear understanding of how specific tactics and strategies work together, you can create efficiencies through a cohesive marketing program that generates leads, awareness and interest,” he continued. “Attraction Marketing is designed to offer business owners, CEOs and marketing managers real-world insight on how to get more out of the programs they put in place—which can lead to greater sales and improved ROI.

Gartlan’s Attraction Marketing upcoming presentations will provide a thorough overview of the program, along with in-depth focus on how to manage initiatives through powerful dashboard tracking of activities, goals, future indicators, and results. Learn more about these events and how to attend at the Stevens & Tate Marketing blog.

Stevens & Tate Marketing (stevens-tate.com) is a full service advertising agency offering Internet advertising; award-winning, on-strategy creative; integrated message development; and cost-effective media planning and execution. Stevens & Tate creates focused, targeted solutions for all its clients within food, grocery, retail and CPG; hospitality, travel and tourism; real estate and homebuilding; business-to-business; medical, healthcare, and senior living industries.

Dan Gartlan, President of Stevens & Tate Marketing (www.stevens-tate.com), counsels businesses on improving their marketing results and speaks on the topic of Attraction Marketing to businesses, groups and associations. He can be reached directly by calling (630) 627-5200 or via email at gartlan@stevens-tate.com.

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Stevens and Tate
Stevens & Tate Marketing is a full-service advertising agency offering award-winning, on-strategy creative; integrated message development; and cost-effective media planning and execution. The team creates targeted solutions for brand consistency, converting leads to customers, and web design and development. To learn more about how Stevens & Tate can help Make Things HappenTM for your business, call (630) 627-5200.