RECAP: 2014 LeadingAge Missouri Annual Conference & Expo for Senior Living Professionals

Update: Hundreds of professionals in the senior care industry attended the 45th Annual LeadingAge Missouri Conference and Expo held in St. Louis from the 10th to the 12th to see speakers including Stevens & Tate Marketing’s own Dan Gartlan and Nicole Wagner. The Conference featured speakers on a variety of topics within the senior living and aging care industry, with informational and educational sessions for attendees.

Dan Gartlan, President of Stevens & Tate Marketing, presented his “Attraction Marketing Gets Results: Proven Marketing Strategies to Draw in Prospects and Help Drive Occupancy”, which contained his insights into senior living/aging care, with specific examples pertaining to tactics and strategies to maximize marketing efforts.

Immediately following Dan was Nicole Wagner, the Internet Marketing Director at Stevens & Tate. Entitled “Embrace the Conversation: Strategies & Tactics for Using Search and Social To Engage and Attract Prospects/Residents”, her presentation detailed how the senior care market can utilize modern marketing tools, such as web design and social media in order to strengthen their online presence.

WHO: LeadingAge Missouri members and affiliates—part of a national association of 6,000 not-for-profit organizations dedicated to expanding the world of possibilities for aging care

WHERE: Renaissance St. Louis Airport Hotel in St. Louis, MO

WHEN: September 10-12, 2014

DETAILS: Stevens & Tate Marketing selected as featured speakers for the 45th Annual event, to present two informative sessions on Wednesday, September 10th:

  • 3:00 pm – 4:00 pm; President Dan Gartlan; “Attraction Marketing Gets Results: Proven Marketing Strategies to Draw in Prospects and Help Drive Occupancy”
  • 4:00 pm – 5:00 pm; Internet Marketing Director Nicole Wagner; “Embrace the Conversation: Strategy & Tactics for Using Search & Social To Engage and Attract Prospects/Residents”

The 45th Annual LeadingAge Missouri’s Conference and Exposition is an excellent opportunity for senior living professionals to gain valuable marketing knowledge from our expert speakers. Each year it proves to be the region’s premier showcase for senior living and aging care services and education.

At the Conference, Dan’s Attraction Marketing presentation will start at 3:00 pm and discuss proven tactics and strategies that senior living/aging care organizations can use to enhance efficiencies, improve performance and maximize results of their marketing programs—specifically by utilizing the talents and resources already available to them.

Nicole’s presentation will immediately follow at 4:00 pm and provide a real-world perspective on how the senior care market can maximize impact with websites and social media programs in the increasingly interactive marketplace—including key strategies, tactics and techniques that achieve the best results today; and how to align individual initiatives to strengthen their online presence.

Explore Stevens & Tate’s expertise in social media, search, and website optimization now. To learn more about LeadingAge Missouri and the upcoming “[re]defining age” Annual Conference, please click here.

Enjoy this post? Sign up for our newsletter for more.
Stevens and Tate
Stevens & Tate Marketing is a full-service advertising agency offering award-winning, on-strategy creative; integrated message development; and cost-effective media planning and execution. The team creates targeted solutions for brand consistency, converting leads to customers, and web design and development. To learn more about how Stevens & Tate can help Make Things HappenTM for your business, call (630) 627-5200.