Creating Trusted Brands To Stand The Test Of Time
For ALDI, offering high quality at incredible value is the key to success—with more than 90% of store products being exclusive private label brands. Over the last few decades, Stevens & Tate has helped ALDI stock its shelves with award-winning brands that have become staples in the homes of millions of shoppers…and product lines that have continued to grow each year.
After thousands of skus, dozens of new brand family launches, and hundreds of innovative package designs, we’ve proven that irresistible graphics and messaging moves product; consistency and clarity instills trust; and recognizable appeal builds loyalty. And while overall style is important, flexibility to extend across multiple product lines is critical.
As ALDI has grown to become one of the nation’s top grocery retailers, it continues to expand and evolve its exclusive lines to meet changing consumer demands—with many of our original legacy brands filling even more carts today.