Targeting The Target While They Are A Target
Here are the numbers just released: 86% of adult Americans who DO NOT want political ads tailored to their interest. The total number of display ads delivered to U.S. internet users in the first quarter of 2011-$1.11 Trillion.
Today the amount of display ads are $10.9 billion. That is a staggering number to understand for a media outlet that didn’t exist 15 years ago. That’s right on October 27th will be the 15th anniversary of the industry’s first banner display ads which appeared in Hotwired.com. The Interactive Marketing Forecast from Forrester Research states that number will be $28 billion in 2016. So, seriously, you still don’t believe it’s a powerful tool? What could be stopping your product, brand or company from diving in head first? Read more
Mark Beebe oversees all current clients. His secondary focus is leading the creative with original thinkers who provide innovative processes and insightful answers for clients’ marketing needs. His 30+ years has garnered the team to over 50+ national and international awards. As a partner, Mark, looks for unusual solutions to bring smart results and metrics to your bottom line.
