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94 search results for: storytelling

13

5 Tools For Oral Business Storytelling

Oral stories told in a business context, make up a unique category within the whole storytelling genre. They fall somewhere between the extremes of your basic TV news story and stories delivered by performance artists. Stories told in business settings are necessarily short, conversational, and only work if they make a relevant point. Nevertheless, business….

15

The Important Differences Between Storytelling and Storybranding

People often think of business storytelling and storybranding as the same thing. Both can be found in the same story toolbox, but they are as different as a flat blade and a Phillips screwdriver. Both storytelling and storybranding are part of attraction marketing. Storytelling is the more commonly used tool. You may not be aware….

16

Effective Marketing Strategy for Senior Living Communities in 2025

As the senior living industry evolves, marketing strategies must shift to meet the changing expectations of a more informed and selective audience. The Boomer generation expects more than just care—they seek vibrant lifestyles, meaningful engagement, and personalized experiences. To stand out in this competitive market, senior living communities must adopt a modern marketing strategy that….

19

Integrated Marketing Agency: The Key to Cohesive Customer Journeys in 2025

In 2025’s multi-channel marketing ecosystem, consistency is king. An integrated marketing agency helps brands break down silos and align messaging across platforms—from social media to email to paid search—creating seamless, high-impact customer journeys. Discover how unified strategy, cross-channel execution, and data-driven optimization drive stronger ROI and lasting customer relationships.

20

Top Benefits of Using Case Studies For Your Business

Case studies are similar to testimonials in that they provide audiences with an account of previous customer experiences with the brand. However, testimonials are typically basic interviews that function as little more than positive reviews. Case studies are more in-depth and concern the entire process that the customer went through.