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Visual Storytelling Techniques That Will Take You To The Next Level
/in Articles, Brand Story Telling, Directors, Marketing Strategy/by Mark BeebeNot only has video content become incredibly easy to consume due to the quality of smartphones and tablets, but it’s become much easier — and affordable — to produce as well. Considering the fact that 72 percent of consumers would prefer to learn about products or services via video and that the average consumer watches around….
5 Storytelling Techniques You Should Avoid
/in Articles, Brand Story Telling, Directors, Marketing Strategy, Storybranding/by Dan GartlanThere are several mistakes that brands commonly make in their attempt to tell a story that can cause your audience to lose interest. The following are five storytelling techniques you should avoid.
5 Brand Storytelling Examples To Learn From
/in Articles, Brand Development, Brand Story Telling, Directors, Storybranding/by Dan GartlanYour brand identity goes beyond your name, logo, and the products or services you provide. A brand identity is all-encompassing: it also includes your goals, your beliefs, and the feelings you elicit from your audience. To create a strong brand identity, you need to create a narrative that’s consistent across all channels. This is where….
5 Storytelling Techniques You Should Use For Your Marketing Efforts
/in Articles, Directors, Storybranding/by Mark BeebeThere are many different storytelling techniques you can use to boost your marketing efforts. Here are five techniques that you should be sure to implement to boost your storytelling capabilities.
Brand Storytelling Examples to Learn From
/in Articles, Brand Development, Brand Positioning, Content Marketing/by Stevens and TateYour brand identity goes beyond your name, logo, and the products or services you provide. A brand identity is all-encompassing: it also includes your goals, your beliefs, and the feelings you elicit from your audience. To create a strong brand identity, you need to create a narrative that’s consistent across all channels. This is where….
Video Marketing Ideas: Using Storytelling In Social Media
/in Articles, Blog, Brand Story Telling, Digital, Digital Media, Directors, Inbound Marketing, Marketing Strategy, Video Marketing/by Terry BeckerStorytelling is one of the most important aspects when it comes of successfully conveying your message to your audience and giving them an idea of who your brand is and what you stand for. While storytelling is something that can be done via all types of content across all platforms, it’s particularly effective in video….
Visual Storytelling Trends That Will Shape The Future For Marketers
/in Articles, Blog, Brand Development, Brand Positioning, Brand Story Telling, Directors, Marketing Strategy/by Dan GartlanStorytelling has existed for centuries and is a great way to not only market your brand, but also connect with your audience on a deeper level. Storytelling can be done in a variety of ways, and today, visual storytelling is one of the most impactful forms of persuading and communicating your message with audiences. Thanks….
What is Digital Storytelling: How To Improve Your Efforts
/in Articles, Brand Story Telling, Directors, Marketing Strategy/by Dan GartlanWhen you’re marketing your brand, you’re telling consumers a story. In that story, they are the protagonists. Their problem or need is the inciting incident of that story, and the solution you present is the climax to that story. Effective storytelling is important in not only helping consumers identify what their problems and needs are and….
Visual Storytelling Techniques That Will Take You To The Next Level
/in Articles, Brand Story Telling, Directors, Marketing Strategy/by Mark BeebeNot only has video content become incredibly easy to consume due to the quality of smartphones and tablets, but it’s become much easier — and affordable — to produce as well. Considering the fact that 72 percent of consumers would prefer to learn about products or services via video and that the average consumer watches around….
