Blogging has become a great way for companies to write about content that relates to what they do. This can include tips and advice on anything the company is an authority on. How can my company have a successful blog? Here are 6 expert tips to help you out.
Social listening plays a key role in growing your business and increasing your company’s brand trust with its customers.
Step into our April 2024 edition of “What’s Trending in Marketing,” exploring the latest insights and strategies. Discover AI-powered advertisements, the rise of podcasts, innovative video marketing for senior living communities, and the effectiveness of user-generated video content.
Learn some of the newest interactive email marketing trends to take advantage of.
Creating buyer personas is an important part of an inbound marketing strategy because they help define your target audience and help you tailor your advertising towards that audience.
A landing page is a standalone web page designed with a specific purpose in mind, typically to convert visitors into leads or customers. Unlike a general website page, landing pages have one clear goal, such as prompting signup for a newsletter, downloading an eBook, or making a purchase and many more.
Step into March 2024’s “What’s Trending” for the latest in marketing insights. From Google’s core update to AI in online shopping, stay ahead of the game with our concise reports.
Stevens & Tate to share marketing insights at upcoming LeadingAge Pennsylvania Conference this May 7-9, 2024
Hashtags mark content with keywords that are relevant to the message of the post. When users search those keywords, your content becomes visible to people who may not have known about your business previously. Hashtags are often viewed as a casual practice, yet they hold value on professional social platforms like LinkedIn.
New methods of reaching your audience have opened up online; for example, streaming platforms. If you haven’t looked into advertising on a streaming services/platform, then you should.
