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Stevens & Tate Listed as a Top Branding Agency by DesignRush
We are extremely proud to announce that Stevens & Tate Marketing has been recognized as a top branding agency of 2019 by DesignRush! At Stevens & Tate, we recognize the importance of brand development, which is why we dedicate so much of our time to perfecting it. We know what it takes to create an….
Why Brand Development Matters and How it Works
Branding is more than just creating a logo and slapping it on a website or the side of a van. Developing your brand takes time, but the sooner you start, the sooner you’ll see results. Your brand makes you recognizable to consumers and without having it clearly established, your company becomes lost in the crowd…..
A Marketer’s Guide to Advanced Automation
Using marketing automation solutions can greatly improve your marketing capabilities. Automation saves time on repetitive, mundane tasks, giving you more time to focus on more pressing matters. Additionally, automation helps improve the customer experience by making client data better organized and easier to access. However, using basic automation will no longer provide you with a….
Types of Digital Marketing Strategies Your Business Should Use
If you have a website for your business, then there’s a good chance you’re familiar with SEO (search engine optimization). You know how the use of keywords can help increase your site’s exposure on search engines. However, when it comes to digital marketing, SEO is not the only valid strategy. In fact, there are many….
Ad Fraud Detection: Should you be worried?
Although running digital ads has never been easier and more cost-effective, especially with the ability to target audiences and through real-time bidding platforms, there is one big drawback: ad fraud is on the rise. According to the IAB (Interactive Advertising Bureau), ad fraud costs the U.S. marketing industry alone almost $8.2 billion a year. Unfortunately,….
Why You Should Be Using First-Party Cookies Instead Of Third-Party Cookies
In order to effectively target consumers online, advertisers use cookies, which provide them with data concerning their online behavior. A cookie is a snippet of data that saves information about a user’s browsing history. This means that these cookies can provide a lot of helpful information to the advertiser. The thing is, there are two….
What’s Trending in Marketing for October 2019
Staying current on what’s trending in marketing is an excellent way to reflect and verify whether your marketing efforts are harmonious with the growth happening in today’s ever-evolving marketplace. We’re aware that keeping up with these trends can often be difficult given the abundance of information thrown at us every day. The following articles come….
The Benefits of Mobile Marketing Automation
According to the Pew Research Center, around 81 percent of adults in the U.S. have a smartphone. First off, if your online presence isn’t optimized for mobile use at this point, this is something you need to update immediately. Secondly, consumers who have smartphones are easier to reach because people tend to have their smartphones….
Stevens & Tate Marketing Named as a Top Business Services Provider in Advertising and Marketing by Clutch
Here at Stevens & Tate Marketing, we strive to provide the best possible results to our clients. We’re all about making things happen, so we’re thrilled to be recognized as a leading business services provider in advertising and marketing, awarded by Clutch! We prioritize staying on top of the industry and helping our clients reach….
5 SEO Concepts for an Improved ROI
Most businesses have at least a basic grasp of SEO (search engine optimization). However, the more you dive into SEO, the more complex it can get. It’s not just about using keywords throughout your content in order to boost your rankings on search engines, after all. The following are five SEO concepts that you should know….
