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How To Incorporate Smart Goals Into Marketing Plan Development
Now, most of us have heard about how to develop SMART goals. But, how do you incorporate them into your marketing plan development? A quick recap: SMART goals are those that are specific, measurable, attainable, relevant and time bound. This format makes it easier to see where you need to go and how to measure….
Optimizing Your Advertising Budget: 5 Essential Factors for Success
In an era of rapid media evolution, the key to a successful advertising strategy lies in strategic planning and adaptation. Discover the essential elements that can elevate your advertising budget and media plan to new heights.
The Brand Loyalty Of Generation X
Consumers like certain brands. They develop a trust that the brand’s products are of the right quality and a good value.
5 Ways To Improve Your Relationship Marketing Strategy
It may seem obvious, but building a business is a long-term effort. As such, it requires a long-term strategy. You can’t succeed by only making quick sales. You need to build a customer base — it’s the only way to not only grow, but to survive. Unfortunately, a lot of businesses assume that once someone….
Maximizing Email Personalization
Black Friday is one of the largest shopping days, where consumers buy everything from electronics and household items to software, services, and subscription plans. But how can you maximize Black Friday sales? One obvious answer is to tap into the power of email personalization.
Essential Website Updates for Senior Living Communities
This article will explore the key website updates that senior living communities should consider making to stay relevant and provide the best possible experience for their audience.
The Importance of Having a Mobile Optimized Website
Unlock the full potential of your website by embracing mobile optimization. Discover the difference between a mobile-friendly and a mobile-optimized site, and learn why the latter is crucial in today’s digital era. Dive into the benefits, from enhancing user experience and improving website speed to boosting user engagement and optimizing for mobile SEO. Don’t miss out on attracting local customers and growing your business—explore the indispensable strategies for mobile optimization to stay ahead in the dynamic world of online presence.
What’s Trending in Marketing For October 2023
Welcome to our October 2023 edition of “What’s Trending,” where we bring you the most relevant marketing news and insights. Stay informed and ahead of the game with our curated collection of marketing trends and reports in fall 2023. Noteworthy Marketing News Booking.com Is Striking a New Balance Between Brand and Performance In 2022, Booking.com….
Micro Moments: A New Consumer Behavior in Marketing
Successful businesses understand that consumer behavior in marketing does not stay the same. Consumer behavior changes based on a variety of factors, including new tools and ways of using those tools. The smartphone drastically changed consumer behavior in marketing. This happened somewhat recently, yet people already spend roughly 3.5 hours a day on their phones…..
The Power of Story Branding: What We Can Learn from Successful Brand Stories
In a competitive marketplace, the use of storytelling in branding can make a significant impact. This article explores successful brand stories and extracts valuable lessons that can be applied to your own brand strategy. By incorporating relatable protagonists, emotional appeals, authenticity, and purpose, brands can create a lasting connection with their audience. Discover the power of brand storytelling and learn from renowned brands to elevate your marketing efforts.
