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Today’s is a world that is ever-changing and always advancing. To keep up, you must stay ahead of the industry and consumer trends. Understand your customer. Know your competition. And explore strategies for sustainable growth.

Immersing yourself in news, articles, books, and hands-on experiences is important. But so is getting out and interacting with others. Sharing insight, learning from each other, and always pushing to grow. Here you’ll find the ways we continue to move forward as thought leaders. Check back here frequently to stay up to date on the latest news, events and press across every market we serve.

website redesign process

Do You Need to Redesign Your Website?

If your website has sat untouched for more than a few years, then there’s a good chance that it might be in need of an overhaul. Your website should be continually bringing in new leads, increasing your brand awareness and establishing your brand authority. If your website isn’t currently doing these things, then you’re not….

What’s Trending in Marketing of June 2024

Welcome to our June 2024 edition of “What’s Trending,” where we bring you the most relevant marketing trends and insights.

B2B website

Three Videos Every B2B Website Should Have

Research shows that relevant, compelling content is a key ingredient for making your website stand out. While some websites may have great landing pages, they may lack other types of content. If you want your B2B website to beat the competition and increase sales with an effective video marketing strategy then you should include these….

Mobile Market

Ten Ways to Use Google Trends to Increase SEO

Most people love free SEO tools. Google Trends is one of the most underused free tools; it is a place marketers can use to get their finger on the global pulse. Increase SEO using Google Trends in the following ten ways.

B2B Email Marketing

How to Incorporate Email Marketing into B2B Campaigns

Email marketing has been a popular strategy for decades, and there’s no sign of it slowing down as an effective marketing tactic. However, as a B2B business, successful B2B email marketing can be challenging. When it comes to B2C email marketing, many companies simply use it to promote new products or to advertise special promotions…..

FABTECH North America 2024

Dan Gartlan, Stevens & Tate President and CEO, to share marketing insights at FABTECH North America 2024 on October 15-17, 2024.

JULIE 50th Anniversary

Stevens & Tate Marketing Wins Coveted Award Of Excellence 
For JULIE’s Long-Form Corporate Image Video

Stevens & Tate Marketing won The Communicator Award of Excellence for their 50th-anniversary video for JULIE, Inc. The video, titled “Protecting The People In The Land Of Lincoln,” highlights Illinois landscapes and JULIE’s dedication to safe digging and utility protection, using drone footage, inspirational music, and a heartfelt narrative.

LeadingAge Illinois Annual Meeting & Expo 2024

Stevens & Tate senior marketing executives to share insights at the upcoming LeadingAge Illinois Annual Meeting & Expo this July 30 – 31, 2024.

brand identity prism

The Brand Identity Prism

Brand Identity is one type of identity to portrays the right image to its consumers. Logo, color palette, typography, and packaging are some of the visual components of the brand identity.

74th Annual IHCA Convention & Expo

Stevens & Tate senior marketing executive to share insights at the 74th Annual IHCA Convention & Expo this September 9-12, 2024.