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Today’s is a world that is ever-changing and always advancing. To keep up, you must stay ahead of the industry and consumer trends. Understand your customer. Know your competition. And explore strategies for sustainable growth.
Immersing yourself in news, articles, books, and hands-on experiences is important. But so is getting out and interacting with others. Sharing insight, learning from each other, and always pushing to grow. Here you’ll find the ways we continue to move forward as thought leaders. Check back here frequently to stay up to date on the latest news, events and press across every market we serve.
What’s Trending in Marketing of April 2024
Step into our April 2024 edition of “What’s Trending in Marketing,” exploring the latest insights and strategies. Discover AI-powered advertisements, the rise of podcasts, innovative video marketing for senior living communities, and the effectiveness of user-generated video content.
Crafting a Compelling Brand for Senior Living Success
Senior living facilities need a captivating brand to stand out and succeed in today’s market.
Interactive Email Marketing Trends
Learn some of the newest interactive email marketing trends to take advantage of.
Inbox Influence: Mastering Email Marketing for Brand Success
The key to success lies in understanding the intricacies of email marketing and leveraging them to your advantage.
How to Conduct a Thorough Website Audit for Improved Performance
Conducting a website audit is an essential task if you’re looking to enhance your online presence. In this article, we’ll explore how to audit a website effectively by focusing on these major components.
Enhancing Creative Output in Your Advertising Strategy
Achieving higher levels of creativity in advertising can set a brand apart, fostering memorable campaigns and engaging potential customers in meaningful ways.
The Impact of Digital Marketing Automation on Senior Living Communities
Automation is transforming how marketing for senior living facilities is executed, making it crucial for operators to understand and integrate these technologies.
Why Are Buyer Personas So Important?
Creating buyer personas is an important part of an inbound marketing strategy because they help define your target audience and help you tailor your advertising towards that audience.
Innovative Video Strategies to Transform Your Senior Living Marketing
Use video marketing for senior living to engage potential residents and families with authentic stories, educational content, and virtual tours, easing concerns and forging connections.
How Brands Market To the Different Generations
Here is a guide on how brands market to different generations and identify what generation brand’s should target