During this Covid-19 summer, staying current on marketing trends is especially important to assess whether your marketing efforts are harmonious with today’s evolving world. We know the difficulty of keeping up with these trends given the abundance of information thrown at us every day. The following articles highlight current marketing trends that we think are….
Before a company can establish a solid marketing plan, it must be aware of the specific target markets or customer profiles it has the best chance to attract to its product or service. Creating a buyer persona is essential to effective attraction marketing. In order to perfect your approach in buyer persona launch, these are….
Marketing your company is a must if you have any hope for success. Unfortunately, marketing your company effectively can be very time-consuming and can require a significant amount of resources. It’s why many businesses choose to outsource to an advertising agency. There are many reputable agencies out there to choose from; however, there are also….
Google has responded to Covid-19 globally by giving qualified small and medium sized businesses $340 million in free Google ads credit. This includes small and medium sized businesses who advertised with Google Ads directly through Google and/or a digital marketing agency (like Stevens and Tate). Eligibility and Amount Given: In order to qualify for the….
Does your company need help from a marketing agency? If you’ve never worked with a marketing agency before, it can be overwhelming to decide which one to partner with. Before settling with one, it is important to scope out your options to figure out which one will be the best fit for you and your….
In order to have reassured customers, they must first be reassured by your marketing strategies. Unfortunately, there is much uncertainty in the world, and that’s truer now than ever before. It’s no secret that the coronavirus has left many people in a state of fear, anxiety and grief. We know this is a great time….
During these trying times, we are seeing free and discounted digital marketing tools, being used to support sales and service professionals. This generosity has helped keep marketing teams engaged, support demand generation initiatives, and enable sales and service professionals to better meet the needs of their customers. While this list may not be comprehensive, here….
We are well-aware that the coronavirus has economically affected many companies drastically. However, what matters more is what your company is doing to respond to these trying times. With many states following the stay-at-home order, people are at home surfing the web now more than ever. This means there is a greater chance that they….
When it comes to content marketing, quality is obviously the most important element. You need to write content that is helpful and relevant to your audience. On top of that, your content needs to be well written. This means making sure that there are no spelling or grammatical errors, and that it is easy to….
Millions of people have been stressed out and worried about their families every day during this COVID-19 pandemic. This is especially true for people with family members who are living in senior living homes. If you are running senior living homes, then odds are you’re doing everything you can to keep residents safe and comfortable. However,….
