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Innovative Video Strategies to Transform Your Senior Living Marketing
/in Articles, Creative & Messaging, Direct Marketing, Directors, Hubspot, Inbound Marketing, Senior Living Marketing, Video Marketing/by Dan GartlanUse video marketing for senior living to engage potential residents and families with authentic stories, educational content, and virtual tours, easing concerns and forging connections.
6 Reasons You Should Leverage Long Form Video Marketing
/in Articles, Direct Marketing, Directors, Inbound Marketing, Video Marketing/by Terry Beckermarketing has long been accepted as one of the most effective forms of content marketing. It’s arguably the best way to deliver a message in an engaging way and to establish an emotional connection.
The Importance of Package Design – How it Affects Your Brand Story
/in Articles, Blog, Brand Story Telling, Directors, Storybranding/by Mark BeebeCreating a strong brand identity requires good storytelling in order to establish your brand as unique and relevant as well as to make it more engaging for your target audience.
What’s Trending in Marketing For January 2024
/in Articles, Social Media, Trending/by Nicole WagnerWelcome to our monthly newsletter, your go-to source for the latest in marketing trends. Dive into the collaboration between Nickelodeon and Super Bowl ads, the transformative impact of AI and VR in marketing, and more.
Trending Website Colors for 2024: A Palette for Digital Success
/in Articles, Color Psychology, Digital, Digital Media, Website Design/by Terry BeckerStepping into 2024, let’s talk about something that can impact your website – colors! They shape how visitors feel and remember your brand. So, what’s hot in website colors this year? Let’s dive in.
How To Create A Brand Story
/in Articles, Brand Development, Brand Story Telling, Directors, Storybranding/by Dan GartlanStorytelling is an ancient art form, which has scientifically been proven to aid memory, making it the ideal vehicle for promoting products and creating successful branding.
The Power of Story Branding: What We Can Learn from Successful Brand Stories
/in Articles, Brand Story Telling, Directors, Storybranding/by Mark BeebeIn a competitive marketplace, the use of storytelling in branding can make a significant impact. This article explores successful brand stories and extracts valuable lessons that can be applied to your own brand strategy. By incorporating relatable protagonists, emotional appeals, authenticity, and purpose, brands can create a lasting connection with their audience. Discover the power of brand storytelling and learn from renowned brands to elevate your marketing efforts.
What We Can Learn from Viral Video Marketing & Examples of How It’s been Successful
/in Articles, Blog, Digital, Directors, Inbound Marketing, Video Marketing/by Terry BeckerViral video marketing relies on the creation and distribution of video content online. It helps to build brand awareness and increases traffic and sales. Learn more.